Upgrade to the __tier_name__

You’re attempting to view exclusive content only for members in the __tier_name__.

Upgrade to __tier_name__ Go back to shopping

Already have an account? Sign in

Upgrade to the __tier_name__

You’re attempting to view exclusive content only for members in the __tier_name__.

Current Plan

Upgrade to __tier_name__

← Go back to shopping

or compare all plans on landing page

Hang tight. We’re fetching the other plans.

Already have an account? Sign in

Upgrade to the __tier_name__

You’re attempting to view exclusive content only for members in the __tier_name__.

Upgrade to __tier_name__ Go back to shopping

Already have an account? Sign in

Upgrade to the __tier_name__

You’re attempting to view exclusive content only for members in the __tier_name__.

Current Plan

Upgrade to __tier_name__

← Go back to shopping

or compare all plans on landing page

Hang tight. We’re fetching the other plans.

Already have an account? Sign in

Customer:

Skip to content

Just added to your cart

Qty:

View cart ()

Continue shopping

FREE SHIPPING ON US ORDERS $50+

SHOP NOW →

FREE SHIPPING ON ORDERS $50+

SHOP NOW →

Shop

New Tattoo CareTattoo BrightenersDaily Tattoo SkincareMerch Shop All

Everything Tattoo Kit\ \ \ \ \ 60 reviews\ \ 8-piece limited edition setQUICK ADD

Tattoo lovers' kit\ \ \ \ \ 443 reviews\ \ With Limited Edition MAD BagQUICK ADD

New Tattoo Aftercare Intro Kit\ \ \ \ \ 266 reviews\ \ The Essential Survival KitQUICK ADD

SOOTHING GEL\ \ \ \ \ 3420 reviews\ \ Soothe New TattoosQUICK ADD

New Tattoo Wash\ \ \ \ \ 206 reviews\ \ Cleanser for New TattoosQUICK ADD

Tattoo Balm stick\ \ \ \ \ 1145 reviews\ \ Hands-free tattoo careQUICK ADD

Starter Pack\ \ \ \ \ 613 reviews\ \ Make your tattoos shine like the day you got themQUICK ADD

New Tattoo Set\ \ \ \ \ 628 reviews\ \ Tattoo appointment? You need these.QUICK ADD

tiny tattoo set\ \ \ \ \ 88 reviews\ \ Perfect for permanent makeup.QUICK ADD

NUMBING CREAM\ \ \ \ \ 138 reviews\ \ Sit longer in the chair, pain-freeQUICK ADD

Tattoo Suncare Set\ \ \ \ \ 216 reviews\ \ Prevent your tattoos from fading & keep them shining bright.QUICK ADD

Tattoo Care Bestsellers\ \ \ \ \ 242 reviews\ \ 3 bestsellers to make a noticeable daily difference in the vibrancy of your tattoosQUICK ADD

Tattoo Balm\ \ \ \ \ 17350 reviews\ \ Brighten existing tattoosQUICK ADD

Tattoo Balm Salve\ \ \ \ \ 452 reviews\ \ Brighten existing tattoosQUICK ADD

Tattoo Balm Variety Set\ \ \ \ \ 15 reviews\ \ Enhance tattoo brightnessQUICK ADD

daily lotion\ \ \ \ \ 2210 reviews\ \ Hydrate all skin types, AM & PMQUICK ADD

daily lotion tube\ \ \ \ \ 2210 reviews\ \ Portable universal moisturizerQUICK ADD

Tattoo Moisturizer Set\ \ \ \ \ 248 reviews\ \ Hydrated & hydrated skin = brighter tattoosQUICK ADD

Tattoo Aftercare Set\ \ \ \ \ 640 reviews\ \ Your tattoo aftercare essentials duoQUICK ADD

spf 30 sunscreen\ \ \ \ \ 511 reviews\ \ Defend tattoos from fadingQUICK ADD

Tattoo Skincare Set\ \ \ \ \ 150 reviews\ \ Establish a daily tattoo skincare routine to maintain your tattoos' vibrancyQUICK ADD

daily body wash\ \ \ \ \ 556 reviews\ \ Cleanse for softer, smoother skinQUICK ADD

Gift Card\ \ \ \ \ Available in $50–$350

Toiletry Bag\ \ \ \ \ Limited edition tattoo care bag

About Us

\ \ A message from our founders\ \ \ OUR STORY](/content/pages/our-story/index.html)

\ \ A more vibrant tattoo starts here\ \ \ PRODUCT PROMISE](/content/pages/product-promise/index.html)

Tattoo Stories

#TATTOO STORIES

TATTOO TALES FROM OUR COMMUNITY

WATCH

READ

\ \ We Received Real-Time Feedback on Our New Numbing Cream...\ \ \ Watch now](/content/blogs/video/index.html)

Previous

Next

Previous

Next

3420 reviews

Best Seller

NEW LOOK

Tattoo Soothing Gel

3.4 oz / 100 ml

3420 reviews

Mad Rabbit’s ultra-soothing, cooling gel works fast to alleviate irritability and itchiness in fresh ink and anywhere on the body in need of relief, especially after a fresh tattoo.

Mad Rabbit’s ultra-soothing, cooling gel works fast to alleviate irritability and itchiness in fresh ink and anywhere on the body in need of relief, especially after a fresh tattoo. A combination of soothing, hydrating, and anti-aging ingredients like aloe vera and allantoin helps calm compromised skin and help its moisture barrier bounce back quickly.

Additionally, Mad Rabbit’s Soothing Gel is free of petroleum-based ingredients, mineral oils, and other harmful additives, making it safe for even the most sensitive skin. Next time you ask your tattoo artist for aftercare tips, remember Mad Rabbit.

Learn more about tattoo aftercare.

→ Are you a Pro Artist?

Apply to our wholesale program and save up to 60% off.

Ideal for New Tattoo Recovery

Helps relieve damaged skin

Instant cooling sensation

Invisible, lightweight-finish

Soothes redness & visible irritation

One-Time Purchase$30.00 $25.00Join membership & save 10%$25.00 $22.50

Join Mad Rabbit Tattoo

Club & get 20% cashback

$14.99/year

This purchase: $25.00 $22.50

Best Value

  • 10% off your 1st order
  • 20% cashback with every purchase
  • Unlimited free shipping in the US
  • Quarterly members only gifts

Are you already a member? Log in

Default Title

Error Quantity must be 1 or more

Quantity

1

Add to cart -$25.00

Members earn $5.00 in cashback with this purchase

Tattoo Soothing Gel is temporarily out of stock on our site. Click "Notify me" to be the first to know when we restock.

Adding product to your cart

Tattoo Soothing Gel

3.4 oz / 100 ml

1

Add to cart -$25.00

Buy With Prime

loading delivery estimate...

FREE Delivery

Learn more

How to use

  1. Using clean hands, squeeze to dispense a generous amount of Soothing Gel to cover the new tattoo area.
  2. Swipe on and gently massage in a circular motion until you’ve got a smooth layer on top of your skin.
  3. Reapply at least twice a day for 14 days post-treatment while your ink is in repair mode, making sure to always keep your skin clean before application.

Benefits

  • Helps Provide Relief To Damaged Skin
  • Instant Cooling Sensation
  • Invisible, Lightweight-Finish
  • Soothes Redness & Visible Irritation

Ingredients

Water / Aqua/ Eau, Glycerin, Propanediol, Hydrolyzed Corn Starch, Xanthan Gum, Gluconolactone, Panthenol, Allantoin, Aloe Barbadensis Leaf Juice, Sodium Hyaluronate, Verbascum Thapsus Extract, Acetyl Tetrapeptide-40, Linum Usitatissimum (Linseed) Seed Oil, Persea Gratissima (Avocado) Oil, Arginine, Sodium PCA, Sodium Lactate, Aspartic Acid, PCA, Glycine, Alanine, Serine, Valine, Proline, Threonine, Isoleucine, Histidine, Phenylalanine, Caprylyl Glycol, Calcium Gluconate, Sodium Benzoate, Sodium Chloride, Trisodium Ethylenediamine Disuccinate, Sodium Hydroxide

Gentle on Sensitive Skin

Promotes Relief and Soothing Support

Repairs Damaged Skin

Soothes Skin After Session

Gentle on Sensitive Skin

Promotes Relief and Soothing Support

Repairs Damaged Skin

Soothes Skin After Session

Gentle on Sensitive Skin

Promotes Relief and Soothing Support

COMPLETE YOUR ROUTINE

New Tattoo Wash

4.75 stars out of 5 stars(206Reviews)

Price$12.00

13

1

3

Add to Cart

Daily Ritual Kit

5 stars out of 5 stars(1Reviews)

Sale price$52.00Original price$65.00

Add to Cart

SPF 30 Tattoo Sunscreen

4.61 stars out of 5 stars(511Reviews)

Price$25.00

13

1

3

Add to Cart

Tattoo Lovers' Kit

4.74 stars out of 5 stars(443Reviews)

Sale price$78.00Original price$120.00

Add to Cart

Powered by Rebuy

Gentle on Sensitive Skin

Promotes Relief and Soothing Support

Repairs Damaged Skin

Soothes Skin After Session

Gentle on Sensitive Skin

Promotes Relief and Soothing Support

Repairs Damaged Skin

Soothes Skin After Session

Gentle on Sensitive Skin

Promotes Relief and Soothing Support

REAL RESULTS

3420 reviews

A Cleaner Way to Soothe Tattoos

The Soothe Operator

While the healing process for a tattoo can be irritating, proper aftercare is crucial, as it can make a significant difference in how your tattoo looks and feels once it's fully healed. It’s extra important to use the right products to repair and soothe properly.

Ideal for new tattoo recovery.

We skip petrolatum-based ingredients + mineral oils and instead focus on lightweight hydrators and anti-inflammatory soothers in this formula to allow your healing tattoo to breathe and recover naturally without any interference. Petrolatum-based products can create a barrier on the skin, preventing oxygen from reaching the tattooed area and slowing down the healing process. Mineral oils in tattoo balms and lotions can also clog pores and cause irritation, which can be especially harmful to freshly tattooed skin. That's why we use clean, vegan, non-toxic ingredients that are safe and gentle on the skin.

Provides soothing and calming benefits to help calm skin.

Aloe Vera, well-known for their calming and soothing properties while helping calm visible redness and irritation.

Hydrates to soothe and relieve the skin barrier.

We believe proper hydration is essential for healthy, beautiful skin, especially during the recovery process of a new tattoo. Our Soothing Gel Moisturizer is specially formulated with clean, vegan, and non-toxic ingredients that work together to hydrate and soothe your skin while supporting optimal healing conditions for your tattoo. We skip petroleum-based ingredients in our formula, and instead, we use lightweight hydrators like sweet almond oil and aloe vera that provide the nourishment your skin needs without weighing it down or clogging pores. This gentle yet effective moisturizer helps to support and protect your skin barrier, so you can experience optimal recovery results for your tattoos.

Helps Provide Relief and Support To New Tattoos

Helps Support and Soothe Damaged Skin

Unlike petrolatum-based products, Soothing Gel contains soothers, antioxidants and lightweight hydrators ideal for recovering fresh tattoos.

Helps Soothe Visible Signs of Redness & Irritation

Combination of ingredients like aloe vera & allantoin provide natural antioxidant + soothing benefits to damaged skin.

Invisible, Lightweight Finish

Lightweight hydrators like glycerin allow for an invisible finish that won't congest pores, prevent airflow to your tattoo, or disrupt your skin's barrier.

HELPS RELIEVE + CALM SKIN

SOOTHES FRESH TATTOOS

LOVED BY TATTOO ARTISTS

CLEAN,VEGAN INGREDIENTS

HELPS RELIEVE + CALM SKIN

SOOTHES FRESH TATTOOS

LOVED BY TATTOO ARTISTS

CLEAN,VEGAN INGREDIENTS

HELPS RELIEVE + CALM SKIN

SOOTHES FRESH TATTOOS

LOVED BY TATTOO ARTISTS

CLEAN,VEGAN INGREDIENTS

HELPS RELIEVE + CALM SKIN

SOOTHES FRESH TATTOOS

LOVED BY TATTOO ARTISTS

CLEAN,VEGAN INGREDIENTS

HELPS RELIEVE + CALM SKIN

SOOTHES FRESH TATTOOS

LOVED BY TATTOO ARTISTS

CLEAN,VEGAN INGREDIENTS

What's Inside?

Aloe Vera

Antioxidant & amino acid-rich plant

Lightweight hydration

Provides soothing relief to damaged skin

Glycerin

Helps retain moisture

Helps create visible plumping

Prevents over-drying

.jpg?v=1751391169652&options=w_600,h_680)

Allantoin

Provides calming benefits to skin

Helps reduce visible redness + irritation

Helps provide a protective barrier

see all ingredients

As easy as Squeeze, Swipe, Repair.

Always remember to apply with clean fingertips or with a sterile applicator - it feels as good as it looks to swipe on our Soothing Gel on your fresh tattoo or permanent makeup; just another reason to look forward to your next tattoo and healing process.

01

Squeeze to dispense a generous amount of Soothing Gel to cover the area – trust us, you don’t want to be stingy with this stuff!

02

Swipe on and gently massage in a circular motion until you’ve got a smooth layer on top of your skin

03

Reapply at least once a day for 14 days post-treatment while your ink is in repair mode, making sure to always keep your skin clean before application.

As seen on

TOP SELLERS

New Tattoo Wash

Price$12.00

Add to Cart

Daily Ritual Kit

Sale price$52.00Original price$65.00

Add to Cart

SPF 30 Tattoo Sunscreen (3 Pk)

Sale price$52.50Original price$75.00

Add to Cart

Tattoo Balm Variety Set Buy 2 Get 1

Sale price$40.00Original price$56.00

Add to Cart

Mad Rabbit Toiletry Bag

Price$26.00

Add to Cart

Tattoo Balm Variety Set

Sale price$50.00Original price$56.00

Add to Cart

Powered by Rebuy

FAQS

What makes Mad Rabbit effective?

Our Soothing Gel is powered by skin-calming ingredients like allantoin, aloe vera, and glycerin—a trio known for their ability to hydrate, comfort, and support the skin’s natural barrier. Aloe vera helps cool and soothe irritation, while glycerin locks in moisture for lasting hydration. Allantoin gently nourishes and promotes skin recovery, making this formula ideal for relieving itchiness and redness—especially on fresh ink or sensitive skin.

What does Mad Rabbit’s tattoo Soothing Gel do?

Our Soothing Gel combines aloe vera and allantoin to support the skin’s natural healing process—helping calm inflammation, relieve discomfort, and promote recovery. When used within the first two weeks of getting your tattoo, it can help minimize scarring, reduce visible redness and irritation.

Can I use Mad Rabbit’s tattoo gel on a new tattoo?

Yes! Our Soothing Gel was formulated specifically for urgent tattoo aftercare. Use in place of other products often recommended for immediate aftercare, which are often harmful to the skin’s restoration process. Unlike many other aftercare products, which can be harsh and irritating, our Soothing Gel is specifically designed to be gentle, non-irritating, and focused for inked skin. It contains no harmful chemicals, parabens, phthalates, or petroleum making it safe to use on all skin types. When used on a new tattoo, our Soothing Gel can help to soothe irritation and support recovery. It can also help to soothe and moisturize the skin, soothe itching and discomfort, helping to support your skin's natural restoration process and avoid further damage or irritation.

How is Mad Rabbit different from other tattoo aftercare products?

Mad Rabbit products are specifically formulated to support recovery and minimize irritation. Our soothing, restorative formulas are designed to lock in moisture and promote healthy skin regeneration—without the use of parabens, harsh chemicals, or anything artificial. We believe in caring for your skin with gentle, effective solutions that work in harmony with your body’s natural recovery process.

What kind of tattoos and skin tones does Mad Rabbit work on?

Mad Rabbit works on all kinds of tattoos. All of our products are designed to work on all variations of tattoos, regardless of their style, size, or complexity. Whether you have a simple black-and-white tattoo or a full-color sleeve, Mad Rabbit can help to protect your ink and support healing.

Mad Rabbit is made for all skin tones and types—including sensitive skin. Our non-toxic, gentle formulas are free from harsh chemicals and sensitizing ingredients that can cause irritation or discoloration. Whether your skin is light, dark, reactive, or somewhere in between, our products are thoughtfully formulated to support skin and tattoo care without compromise—delivering real results, minus the irritation.

Can I apply Mad Rabbit immediately after a tattoo session?

Yes! You can apply Mad Rabbit's Soothing Gel immediately after a tattoo session. In fact, our Soothing Gel was specifically formulated to be used as an urgent tattoo aftercare product. Unlike other products recommended for immediate aftercare, which can contain harmful ingredients that can hinder the skin's restoration process, Mad Rabbit's Soothing Gel uses clean and vegan ingredients that are safe for your skin and gentle enough to use right after a tattoo session. Applying our Soothing Gel immediately after getting a tattoo can help to soothe and nourish your skin, calm irritation, and support your body’s natural wound healing process. Add Soothing Gel to your tattoo supply wishlist today to protect your new pigments.

Customer Reviews

4.79 out of 5

Based on 3420 reviews

4.79

3054

205

45

45

71

See all reviews

Write a review

Customer photos & videos

\ \ 91.8](https://app.judge.me/reviews/stores/www.madrabbit.com)

\ \ 92.1](https://app.judge.me/reviews/stores/www.madrabbit.com)

3420 reviews

Most RecentHighest RatingLowest RatingOnly PicturesPictures FirstVideos FirstMost Helpful

05/20/2026

Eric

A great product for new tattoos. So much more soothing than regular lotion.

Review written in Shop App

05/19/2026

Justin B.

This Stuff is Great

This stuff is amazing. Literally gave me the best experience while healing my newer tattoos. Soothes the itching and keeps newer ink moisturized. Never using tegaderm or second skin again.

Review collected via store invitation

Review earned a reward for future purchase

05/17/2026

Heather Jenkins

Love the product hate the dispenser

The product is phenomenal! Seriously works beautifully absolutely zero complaints. However the dispenser!!!! Oh my word why do we need it to explode half the bottle out when barely squeezing? Is this a marketing tactic to get us to buy more quicker cuz dang two uses half the bottle is gone and u only need a tiny amount. Please revisit your bottle and squirt launcher! Perhaps a jar of something with a wand.

Review collected from a store visitor

05/17/2026

Allen Diaz

Serious soothing and comfort in a tube.

I live the Mad Rabbit life style and I stand by the products. The soothing gel was an absolute blessibg to have when I got 4 tattoos done while on vacation in the philippines for 2 months. And my Fiancee has 2 done . We both feel that the Soothing gel honesty helped our Ink heal properly and comfortably. Neither of us had excessive pealing or itching. I personally found the use to be a true game changer for the tattoo community. Comfort and quicker healing ( in my opinion) !

Allen Diaz

Link to user picture 1Link to user picture 2Link to user picture 3

Review collected via store invitation

Review earned a reward for future purchase

05/13/2026

Gaby Savaria

Love your products!!!

Love your products.....

Review collected via store invitation

Review earned a reward for future purchase

123

Recently Viewed

Powered by Rebuy

Use left/right arrows to navigate the slideshow or swipe left/right if using a mobile device

  • Choosing a selection results in a full page refresh.
  • Press the space key then arrow keys to make a selection.

Get 15% off your first order

Enter Your email address for a promo code

How would you like to hear from us? (please select at least one option)

Email

Online advertisements

We use email and targeted online advertising to send you product and services updates, promotional offers and other marketing communications based on the information we collect about you, such as your email address, general location, and purchase and website browsing history.

We process your personal data as stated in our Privacy Policy {Insert privacy policy link}. You may withdraw your consent or manage your preferences at any time by clicking the unsubscribe link at the bottom of any of our marketing emails, or by emailing us at {insert customer support email address}.

Get 15% Off

Cart

Your Cart is Currently Empty!

Let us help you find the right skincare products for you.

I Want To Make My Tattoos Brighter I Want To Soothe My New Tattoos I Want Sun Protection For My Tattoos Shop All Products

www.madrabbit.com

www.madrabbit.com is blocked

This page has been blocked by an extension

  • Try disabling your extensions.

ERR_BLOCKED_BY_CLIENT

Reload

This page has been blocked by an extension

www.madrabbit.com

www.madrabbit.com is blocked

This page has been blocked by an extension

  • Try disabling your extensions.

ERR_BLOCKED_BY_CLIENT

Reload

This page has been blocked by an extension

www.madrabbit.com

www.madrabbit.com is blocked

This page has been blocked by an extension

  • Try disabling your extensions.

ERR_BLOCKED_BY_CLIENT

Reload

This page has been blocked by an extension

www.madrabbit.com

www.madrabbit.com is blocked

This page has been blocked by an extension

  • Try disabling your extensions.

ERR_BLOCKED_BY_CLIENT

Reload

This page has been blocked by an extension

www.madrabbit.com

www.madrabbit.com is blocked

This page has been blocked by an extension

  • Try disabling your extensions.

ERR_BLOCKED_BY_CLIENT

Reload

This page has been blocked by an extension

www.madrabbit.com

www.madrabbit.com is blocked

This page has been blocked by an extension

  • Try disabling your extensions.

ERR_BLOCKED_BY_CLIENT

Reload

This page has been blocked by an extension

www.madrabbit.com

www.madrabbit.com is blocked

This page has been blocked by an extension

  • Try disabling your extensions.

ERR_BLOCKED_BY_CLIENT

Reload

This page has been blocked by an extension

Shop Faster with our App Clip

Continue

No download required. Just tap and start shopping.

shop.app

shop.app is blocked

This page has been blocked by an extension

  • Try disabling your extensions.

ERR_BLOCKED_BY_CLIENT

Reload

This page has been blocked by an extension

Judge.me

Judge.me

your cart

Login

Close Cart

Free Shipping on orders $50+

Members only : Free shipping with every order

Free Shipping

Progress: 0%

You are $50.00 away from something great!

Your cart is empty!

Add your favorite items to your cart.

Shop Now

TATTOO CLUB MEMBERS ONLY

Your Spring Gift is Ready!

Use code TCSPRING26 to get any one of these with a purchase of $50+. Code expires on 6.30.26.

Powered by Rebuy

Mad Rabbit Tattoo Club

$14.99/year

become a member

As a member of the Mad Rabbit’s VIP, you will earn 20% cashback with every purchase. Cancel or modify anytime in your account portal or by contacting us.

Your tattoos will thank you for these!

SPF 30 Tattoo Sunscreen

4.61 stars out of 5 stars(511Reviews)

Price$25.00

Size

Tattoo Balm

4.77 stars out of 5 stars(17,350Reviews)

Price$20.00

Options

Tattoo Soothing Gel

4.79 stars out of 5 stars(3,420Reviews)

Sale price$25.00Original price$30.00

Add to cart

Powered by Rebuy

Checkout →

Postscript