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New Tattoo CareTattoo BrightenersDaily Tattoo SkincareMerch Shop All

Everything Tattoo Kit\ \ \ \ \ 60 reviews\ \ 8-piece limited edition setQUICK ADD

Tattoo lovers' kit\ \ \ \ \ 443 reviews\ \ With Limited Edition MAD BagQUICK ADD

New Tattoo Aftercare Intro Kit\ \ \ \ \ 266 reviews\ \ The Essential Survival KitQUICK ADD

SOOTHING GEL\ \ \ \ \ 3420 reviews\ \ Soothe New TattoosQUICK ADD

New Tattoo Wash\ \ \ \ \ 206 reviews\ \ Cleanser for New TattoosQUICK ADD

Tattoo Balm stick\ \ \ \ \ 1145 reviews\ \ Hands-free tattoo careQUICK ADD

Starter Pack\ \ \ \ \ 613 reviews\ \ Make your tattoos shine like the day you got themQUICK ADD

New Tattoo Set\ \ \ \ \ 628 reviews\ \ Tattoo appointment? You need these.QUICK ADD

tiny tattoo set\ \ \ \ \ 88 reviews\ \ Perfect for permanent makeup.QUICK ADD

NUMBING CREAM\ \ \ \ \ 138 reviews\ \ Sit longer in the chair, pain-freeQUICK ADD

Tattoo Suncare Set\ \ \ \ \ 216 reviews\ \ Prevent your tattoos from fading & keep them shining bright.QUICK ADD

Tattoo Care Bestsellers\ \ \ \ \ 242 reviews\ \ 3 bestsellers to make a noticeable daily difference in the vibrancy of your tattoosQUICK ADD

Tattoo Balm\ \ \ \ \ 17350 reviews\ \ Brighten existing tattoosQUICK ADD

Tattoo Balm Salve\ \ \ \ \ 452 reviews\ \ Brighten existing tattoosQUICK ADD

Tattoo Balm Variety Set\ \ \ \ \ 15 reviews\ \ Enhance tattoo brightnessQUICK ADD

daily lotion\ \ \ \ \ 2210 reviews\ \ Hydrate all skin types, AM & PMQUICK ADD

daily lotion tube\ \ \ \ \ 2210 reviews\ \ Portable universal moisturizerQUICK ADD

Tattoo Moisturizer Set\ \ \ \ \ 248 reviews\ \ Hydrated & hydrated skin = brighter tattoosQUICK ADD

Tattoo Aftercare Set\ \ \ \ \ 640 reviews\ \ Your tattoo aftercare essentials duoQUICK ADD

spf 30 sunscreen\ \ \ \ \ 511 reviews\ \ Defend tattoos from fadingQUICK ADD

Tattoo Skincare Set\ \ \ \ \ 150 reviews\ \ Establish a daily tattoo skincare routine to maintain your tattoos' vibrancyQUICK ADD

daily body wash\ \ \ \ \ 556 reviews\ \ Cleanse for softer, smoother skinQUICK ADD

Gift Card\ \ \ \ \ Available in $50–$350

Toiletry Bag\ \ \ \ \ Limited edition tattoo care bag

About Us

\ \ A message from our founders\ \ \ OUR STORY](/content/pages/our-story/index.html)

\ \ A more vibrant tattoo starts here\ \ \ PRODUCT PROMISE](/content/pages/product-promise/index.html)

Tattoo Stories

#TATTOO STORIES

TATTOO TALES FROM OUR COMMUNITY

WATCH

READ

\ \ We Received Real-Time Feedback on Our New Numbing Cream...\ \ \ Watch now](/content/blogs/video/index.html)

Ingredients

We meticulously hand select natural ingredients, so you can enjoy their benefits while they work in harmony to truly transform your tattoos

SPF 30Tattoo BalmSoothing GelDaily Lotion

Ultra-gentle, non-irritating mineral that acts as a protective barrier to help defend skin from harmful UVA/UVB rays.

Zinc Oxide

Antioxidant and amino acid-rich plant extract that provides lightweight hydration and soothing relief to distressed, damaged skin.

Aloe Vera

Purified water that has gone through a filtration process to remove minerals, pollutants and microbes that can compromise formula efficacy and stability. Also known as demineralized water.

Deionized Water

Lightweight oil rich in antioxidants and fatty acids that gently moisturizes while helping promote a strong, well-protected skin barrier.

Argan Oil

Potent antioxidant that visibly brightens and helps support natural collagen production for a firmer, more-youthful appearance to skin.

Vitamin C

Naturally-occurring alcohol often used as a preservative due to its antibacterial and antifungal properties.

Benzyl Alcohol

A synthetic ester of salicylic acid, this multifunctional ingredient helps solubilize UV-filters and can significantly increase SPF performance.

Butyloctyl Salicylate

Boasts natural antioxidant and anti-inflammatory properties to help soothe skin and reduce the appearance of visible redness and irritability.

Calendula Extract

Replenishing emollient rich in fatty acids that forms a barrier on skin’s surface to nourish and help prevent moisture loss.

Caprylic/Capric Triglyceride

Contains antioxidants and terpenoids for soothing relief to dry, itchy or irritable skin concerns.

Chamomile Extract

A high water content plus vitamin C and lipids help soothe irritable skin while providing lightweight moisture for a well-supported skin barrier.

Cucumber Extract

Rich in beta-carotene, antioxidants and vitamins, it assists in skin’s defense against harmful environmental stressors and can help support healthy skin cell turnover for a more youthful appearance.

Carrot Extract

Naturally-derived fatty alcohol often used as a cleansing agent for dry or sensitive skin types thanks to its hydrating, non-stripping properties.

Decyl Glucoside

Contains antimicrobial properties and acts as a preservative to increase a product’s stability and integrity.

Dehydroacetic Acid

A replenishing humectant that draws water to skin, increasing and retaining moisture for a soft, smooth and plump appearance.

Glycerin

Moisture-replenishing emulsifier that forms a barrier on skin to prevent water loss and skin dehydration.

Glyceryl Stearate

Highly-absorbable and rich in vitamin E, it supports a strong skin barrier while providing soothing, anti-inflammatory support to compromised skin.

Sunflower Oil

Fatty alcohol derivative that acts as an emollient and thickening agent in cosmetic formulations.

Hydroxyethylcellulose

Plant-derived emulsifying and suspending agent used to promote ingredient blendability and stability.

Polyhydroxystearic Acid

Contains potent levels of fatty acids and antioxidants, essential in the support of skin’s natural ability to regenerate and repair itself.

Rosehip Oil

A fatty acid that forms a protective, occlusive barrier on skin's surface to retain moisture and prevent water loss.

Stearic Acid

Rich in moisturizing fatty acids, its rich consistency aids in protecting, smoothing and nourishing dry, irritable skin.

Cocoa Butter

Soothing and nourishing to dry, irritable skin, it also helps protect skin from damaging environmental stressors like UV, pollution and free-radicals.

Vitamin E

Naturally-derived binder used to enhance product texture, viscosity and stabilization of ingredients for optimal performance.

Xanthan Gum

Naturally derived from corn, this solvent helps increase ingredient absorption while providing gentle moisturizing properties for smooth, well-supported skin.

Propanediol

Contains a high amount of fatty acids and antioxidant-rich vitamin E to help soothe dry, cracked skin and aid in the repair of a compromised skin barrier.

Shea Butter

Rich in moisturizing fatty acids, its rich consistency aids in protecting, smoothing and nourishing dry, irritable skin.

Cocoa Butter

Acts as a humectant to attract water to skin while simultaneously creating a protective layer to seal in moisture and prevent water loss in dry, itchy or sensitive skin.

Beeswax

Boasts natural antioxidant and anti-inflammatory properties to help soothe skin and reduce the appearance of visible redness and irritability.

Calendula

Essential Oil

Sweet Almond

Essential Oil

Lavender

Essential Oil

Frankincense

Essential Oil

Cucumber

Essential Oil

Coconut

Essential Oil

Vanilla

Deionized Water

A replenishing humectant that draws water to skin, increasing and retaining moisture for a soft, smooth and plump appearance.

Glycerin

Naturally derived from corn, this solvent helps increase ingredient absorption while providing gentle moisturizing properties for smooth, well-supported skin.

Propanediol

Has been shown to temporarily reduce facial muscle contraction which can help reduce the appearance of aging concerns like wrinkles and loss of firmness.

Acetyl Hexapeptide - 3

Boasts strong antioxidant properties that can help prevent and reduce the appearance of environmental stress-related skin damage.

Vitamin B12

Derived from chamomile, it’s natural anti-inflammatory and antioxidant properties help soothe compromised, stressed skin including visible redness and irritability.

Bisabolol

Potent antioxidant that visibly brightens and helps support natural collagen production for a firmer, more-youthful appearance to skin.

Vitamin C

Acts as a gentle moisturizing and soothing agent for highly sensitive, easily aggravated skin.

Allantoin

Lightweight oil rich in antioxidants and fatty acids that gently moisturizes while helping promote a strong, well-protected skin barrier.

Argan Oil

Oil- Rich in Vitamin E, Sweet Almond Oil protects the skin from UV radiation damage and keeps it looking smooth and soft.

Sweet Almond Oil

A salt-derivative of hyaluronic acid, its bioavailability allows for easy absorption resulting in maximum hydration and visibly plumping and smoothing of skin.

Sodium Hyaluronate

Helps firm skin and diminish the appearance of fine lines and wrinkles by acting as a support to skin’s natural collagen production and cell turnover abilities.

Vitamin A

Antioxidant and amino acid-rich plant extract that provides lightweight hydration and soothing relief to distressed, damaged skin.

Aloe Vera

Naturally-derived proteins that help restore hydration for skin that’s visibly smooth, plump and well-supported.

Plant Collagen

Naturally-derived binder used to enhance product texture, viscosity and stabilization of ingredients for optimal performance.

Xanthum Gum

A polymer that prevents the separation of ingredients and thickens the consistency and texture of the formula.

Carbomer

An emulsifier that balances the product’s pH levels and thickens the consistency.

Triethanolamine

Hydrating, skin-softening preservative that boasts natural antibacterial properties for increased formula stability.

Ethylhexyglycerin

Naturally antimicrobial preservative that enhances product shelf life by reducing the risk of bacteria growth in formulas.

Phenoxyethanol

Naturally antimicrobial preservative that enhances product shelf life by reducing the risk of bacteria growth in formulas.

Deionized Water

A replenishing humectant that draws water to skin, increasing and retaining moisture for a soft, smooth and plump appearance.

Glycerin

Contains a high amount of fatty acids and antioxidant-rich vitamin E to help soothe dry, cracked skin and aid in the repair of a compromised skin barrier.

Shea Butter

Antioxidant and amino acid-rich plant extract that provides lightweight hydration and soothing relief to distressed, damaged skin.

Aloe Vera

Highly moisturizing and rich in fatty acids and vitamins A & E, it helps strengthen skin to improve the appearance of fine lines & loss of elasticity.

Sesame Seed Oil

Contains antioxidants and terpenoids for soothing relief to dry, itchy or irritable skin concerns.

Chamomilla Recutita Flower Extract

Vitamin A

A moisturizing fatty acid ester often used as an emollient to enhance product texture and ease of topical application.

Isopropyl Palmitate

A gentle fatty alcohol used to enhance product texture and emollience as it provides lightweight hydration to dry, itchy skin.

Cetyl Alcohol

A fatty acid that forms a protective, occlusive barrier on skin's surface to retain moisture and prevent water loss.

Stearic Acid

A moisture-binding emulsifying agent used to stabilize and enhance the texture of a formula.

Sorbitan Stearate

Moisture-replenishing emulsifier that forms a barrier on skin to prevent water loss and skin dehydration.

Glyceryl Stearate

A polymer that prevents the separation of ingredients and thickens the consistency and texture of the formula.

Carbomer

A highly alkaline, naturally-derived mineral used in small amounts to help balance and adjust the pH of a formula.

Sodium Hydroxide

Hydrating, skin-softening preservative that boasts natural antibacterial properties for increased formula stability.

Ethylhexylglycerin

Naturally antimicrobial preservative that enhances product shelf life by reducing the risk of bacteria growth in formulas.

Phenoxyethanol

3 min read

The Tattoo Fade is Real - Why tattoos fade, and how to fight it

Tattoos - permanent art on your body’s canvas forever, but for some reason your tattoo just doesn’t look like it once did. There’s nothing like the feeling of looking at your fresh new ink - the vibrant colors, details, and meaning behind it.

Use left/right arrows to navigate the slideshow or swipe left/right if using a mobile device

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